Seminar on "Antitrust Trends & Case Law"

On June 15, 2026, Lee & Ko hosted a seminar on “Competition Law Trends & Precedents”.
 
In the seminar, which was held both online and offline, Lee & Ko’s experienced and specialized antitrust and competition law experts and attorneys analyzed and explained the decisions and implications of major antitrust cases.
 
In the first session, Lee Sung-kyu, a senior expert, presented the theme of "Recent Fair Trade Policy and Law Enforcement Trends." Based on the Lee Jae-myung administration's national affairs and the FTC's 2026 work report, the actual policy implementation and law enforcement trends over the past year were summarized, and based on the decisions, investigations, and judgments related to the fair trade case, the FTC's future law enforcement trends were forecast and implications and corporate countermeasures were presented.
 
In the second session, Jeongyoon Choi (Partner) examined the policy and regulatory trends of the new administration and the Korea Fair Trade Commission (KFTC) under the theme of “Recent Enforcement Trends and Implications in the Franchise Sector.” In particular, key takeaways were drawn from a number of recent KFTC decisions in the franchise area. In addition, the session provided a detailed review of the Supreme Court’s reasoning in the Pizza Hut case, where franchisees’ claims for restitution of unjust enrichment were recognized, and in the Mom’s Touch case, where such claims were dismissed. Based on these analyses, the session highlighted key considerations for reviewing and refining business models in the Korean franchise sector going forward.
 
In the third session, Byongki Chung (Partner) delivered a presentation on 'Key Precedents in Antitrust and Competition Law.' He explained major antitrust precedents from the second half of 2025 and the first half of 2026. These included the Naver Shopping judgment—the first leading case regarding a platform operator's self-preferencing behavior; the Supreme Court ruling that recognized the Fair Trade Commission's authority to sanction collusion among shipping lines; and the Supreme Court decision clarifying that the practice of using multiple affiliates to win public land bids and subsequently transferring them (so-called 'bee-swarm bidding') cannot be definitively concluded as an unfair support activity.
 
We are also pleased to announce that Attorney Giusung Oh (former judge and former KFTC Hearing Officer and Commissioner), who joined Lee & Ko on June 1, 2026, will present at our next seminar. We look forward to your continued interest and participation.