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As a highly respected expert in the field of economic analysis relating to legal damages claims and other law-related economics issues, Mr. Hong provides detailed economic analysis and advice for antitrust cases as well as IP, ICT and finance cases. He also analyzes damage calculations and economic impact of regulations in many industries. His economic analysis contributes to the Lee&Ko’s high-quality legal service.

Some of the many high-profile cases that Dr. Hong has been involved in include:

Mergers cases such as TNT-FedEx, Life-Thermo, Applied Materials-Tokyo Electron, Microsoft-Nokia, Essilor-Daemyung, KT-KTF, Emart-Walmart and SKT-CJ Hellovision
Abuse-of-market-dominance cases such as Microsoft, Qualcomm Google, IBM, AutoDesk, SKT, NHN and CGV
Joint-venture cases such as airline alliance arrangements, Mitsubishi-Hitachi Fossil Power Joint Venture and P3 alliance
Cartel cases such as CD rates, marine hose, air cargo surcharge, LPG, detergent and import car dealerships
Unfair trade practices cases such as Glovis and Woong-jin
Economic analysis of regulation such as telecom service tariff regulation and operation time regulation of large retail stores
Economic analysis of ordinary wages system changes
Antitrust cases involving intellectual property rights such as reverse payment settlement and standard essential patents

In addition to his expert advisory work at Lee & Ko, Dr. Hong has served on the Advisory Council for the Korea Fair Trade Commission. He is also well-known in academic circles and serves as a director of the Korea Academic Society of Industrial Organization and Korean Law and Economics Association. He is a frequent speaker and has also written extensively on topics related to antitrust economics.
Education
1996 University of Texas at Austin - Ph.D. in Economics:
1986 Seoul National University
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Work Experience
2014-Present Lee & Ko
2005-2014 Expert Advisor, Kim &Chang
2009-Present Director, Korean Law and Economics Association
2007-Present Director, Korea Academic Society of Industrial Organization
2003-2005 Advisor, KFTC Policy Advisory Committee
1996-2005 Research Fellow, Korea Information Society Development Institute
1995-1996 Assistant Professor, University of Western Ontario
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Languages
Korean and English
Awards and Recognitions
2000 Official commendation from the Minister of Foreign Affairs
1999 Official commendation from the Minister of Information and Communications
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Publications / Presentations / ETC
Analysis of 2020 US FTC/DOJ Vertical Merger Guidelines (Competition Journal, 2020)'Effect of Common Ownership on Competition (Competition Journal, 2019)'An Introduction of the Method in Estimating Dam
Competition Law and Economic Analysis of Passing-on Defense (Competition Journal, 2017)
GCR Live 2nd Annual IP & Antitrust Asia-Pacific, panel, 2016.5
Antitrust Economics, (lecturer, Korea Fair Competition Federation, 2015, 2016)
Analysis of SEP FRAND calculation (Competition Journal, 2015)
Economic analysis of unfair practice: quantity forcing (KERI, 2015)
Analysis on the Vertical Merging Firms' Foreclosure Incentive Using Diversion Ratio Analysis (Competition Journal, 2014)
Acquisition of Intellectual Property Rights and Antitrust Analysis (Competition Journal, 2014)
Efficiency Defense in Merger Review: Economic Methods and Policy Implications (Journal of Competition, 2010)
Antitrust Economic Analysis on the Reverse Payment Settlement (Korean Journal of Law and Economics, 2009)
Economic Methods to Measure Damages in Antitrust Cases (Korean Journal of Law and Economics, 2007)
Antitrust Economic Analysis on US Leegin RPM Case (Competition Journal, 2007)
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